About us – Bulgaria Wine Tours

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About us – Bulgaria Wine Tours 2017-08-04T21:52:39+00:00

Who we are

Established in 2014, Bulgaria Wine Tours is the first tour operator in Bulgaria that specializes exclusively in wine tourism. The small tour-operator was founded by Zina Sorensen from Denmark and Vasil Zlatev from Bulgaria.  The idea for Bulgaria Wine Tours was born during Zina’s master’s thesis research that focused on the potential of wine tourism in Bulgaria and during which the couple visited a number of wineries across Bulgaria’s wine regions. Her master’s thesis was entitled ‘Exploring wine tourism in Bulgaria – A pathway to sustainable rural and tourism development?’

Download our e-brochure here: Bulgaria Wine Tours Information Kit.


Zina is co-founder and managing director of Bulgaria Wine Tours. She holds an undergraduate degree BSc (Hons) in International Hospitality Management from the Emirates Academy of Hospitality Management (Dubai) and École Hôtelière de Lausanne (Switzerland). She also holds a Master’s degree (MSc) in Environmental Management & Policy from the International Institute for Industrial Environmental Economics (IIIEE) at Lund University (Sweden). Zina is a wine and tourism enthusiast. Her passion for wine naturally complemented her background in tourism and sustainability, and ultimately lead to the creation of Bulgaria Wine Tours in 2014. She splits her time managing Bulgaria Wine Tours, arranging wine tours, blogging about wine related news and events, creating online marketing content, working with international partners to raise the awareness of Bulgarian wine tourism and touring wine regions.

Vasil is co-founder of Bulgaria Wine Tours and is often the tour leader on wine tours. His background is actually in renewable energy, energy management and consumption, and other environmental issues but he fell in love with Bulgarian wines and wine country in 2013 during a research trip where he and Zina traveled around Bulgaria visiting wineries, talking to winemakers and hearing great stories. He couldn’t help but think: “People have got to come here, see these wineries, taste these wines and hear these stories”.  Vasil is a history buff so he knows many stories and local legends about Bulgarian wine and history. He loves to share these stories with our guests and is always excited to show off Bulgaria and the quality wines produced here.

What we do

Bulgaria Wine Tours organizes wine tours in Bulgaria that also seek to familiarize our guests with the cultural heritage, traditions, cuisine and nature of Bulgaria. Bulgaria Wine Tours is a boutique special interest tour operator focusing on wine & food tourism with a touch of cultural and rural tourism.

Bulgaria Wine Tours offers guided tours in Bulgaria’s wine regions in English for small groups as well as personalized, tailor-made tours to satisfy any customer’s wish. Our vision is to become the most widely recognized tour operator for wine tours in Bulgaria. To do so, we will diligently attend to the needs and desires of our customers because our end goal is to provide authentic experiences and create long-lasting memories.

Why we do it

Bulgaria is a country with rich history, culture and traditions as well as beautiful nature and stunning landscapes. Bulgaria is also one of the oldest wine producing regions in the world with wine production on these lands dating back to ancient times. Not so long ago in the 1970s, Bulgaria was one of the largest wine exporters in the world, and thus widely recognized as a top wine producing country. The modern wineries are now trying to put Bulgaria back on the wine map as a producer of quality wines and definitely have a reason to believe they will succeed in doing so.

Bulgaria Wine Tours is dedicated to helping Bulgaria and its wineries raise awareness about the diversity, quality and regionality of its wines by bringing visitors to the best wineries in the country and allowing them to taste French, New World and unique Bulgarian varieties cultivated here.

Bulgaria is still an undiscovered country where wine tourism is concerned. Bulgaria Wine Tours would like to promote Bulgaria as an interesting and diversified tourist destination as well as highlight the variations of alternative tourism that are possible here – wine, culinary, rural, cultural, SPA and rural tourism.


Bulgaria Wine Tours is a licensed tour operator by the Ministry of Tourism in Bulgaria and has the mandatory tour operator liability insurance required by national law. These two documents (license and insurance) can be found below.

Bulgaria Wine Tours touroperator license
Insurance certificate

Bulgaria Wine Tours details

Name: Bulgaria Wine Tours Ltd. (Бългерия Уайн Турс ЕООД)

Touroperator license number: PK-01-7373

Registration number: 203257799

Address: 117 6th September Blvd, Plovdiv 4000, Bulgaria